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Web + Brand Gaiter King
Established in Southern California, Gaiter King was founded by a group of outdoor enthusiasts who decided to create apparel at the intersection of fashion and function.
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Gaiter King strives to quell the spread of the COVID-19 and provide people with neck gaiters as personal protective equipment. "Not only can we help people get back to work and stay productive, we can also do it with style."
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Safety, Attitude and Style are the main concepts that we consider to reflect in the project.
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